Criteo is an advertising network with a CPM (Cost Per Million), CPC (Cost Per Click) system. Founded by Jean-Baptiste Rudelle, Franck le Ouay and Romain Niccoli in 2005, Criteo has grown to become a world-leading company with state-of-the-art technology that allows e-commerce to literally “broaden their search for” marketing campaigns – to re-engage with people who have left their websites. For potential customers, Criteo displays banners showing product-specific dynamics of the most relevant recommendations generated in real time for each individual.

Criteo helps improve online shopping by bringing search performance to display advertisers. Criteo’s solutions for search-like pricing are scalable, scalable, based on CPC and driven by user intent. Criteo helps advertisers to reach more customers, to increase their online sales volume with the same conversion rate and return on advertising spent on searchers. Criteo significantly outperforms standard ads and other types of retargeted banners, they result in better click rates, increased conversions and higher-than-average values.

Criteo is a global leader in display ad performance. Criteo drives search like performance to show ads online, managing campaigns of all sizes that are scalable, reliable and robust with user goals in mind. Criteo’s unique, technologically advanced product and category level includes CPC bidding, an unparalleled level of scalability and personalization, and post-click conversion rates that were hitherto only possible in search marketing. Criteo offers a pure CPC model where you only pay for engagement that results from ‘post clicks’ conversions.

Criteo’s goal is to generate the maximum number of profitable sales for advertisers, while ensuring a safe environment for all of our ads to be displayed. Achieving this requires direct relationships with more than 4,000 publishers, and publishers the ability to provide great prices and great monthly spend.

Website requirements for approval as a publisher on Criteo:

There are no definite requirements to become a publisher on Criteo. They will manually review each website publisher.

Payment Terms on Criteo:

  • Minimum payout $100
  • Ad Network: CPC, CPM
  • Payment made Net30
  • Payment will be made via check, wire

How to register on Criteo:

  1. Login to site, Click here, and fill out the form.
  2. Enter your personal data, including email
  3. Wait for your membership to be approved.
  4. You are ready to place ads on your site.

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